Only large organizations need to have a strategic plan

 

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Only large organizations need to have a strategic plan

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This assignment is going to help you prepare for your final assignment in Week 6. In your final course assignment you will be asked to advise an organization on making innovation and creativity a priority as a way to both maintain and grow the effectiveness of the business, as well as to anticipate and fulfill the needs of its guests.

Review the following statements. Assume they were provided by a small to medium enterprise (SME) who was advised to create a strategic plan and objectives in order to stay dedicated to innovative activities.

Only large organizations need to have a strategic plan, let alone one that includes innovation as an objective.
We are a small (club, tour guide, cafe, charter company, B&B, etc.) and can handle this on our own.
Besides we’re growing now! We’re on a great journey and things keep falling into our laps!

Only large organizations need to have a strategic plan

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And yes, we think sustainability is a great thing because we want to save the planet as much as the next guy. But we are so small that we really can’t make a difference, so what good would it do to spend more money on something that won’t even make a difference?
Oh, and about millennials, hey, WE are all millennials! We don’t have to plan for our generation because we already know what we like!
Take a position on the above statements: Is each one true or false? Why? Support your position with at least 10 areas of reasoning (overall) based on this week’s readings, prior week’s materials, and your own independent research.

Assignment Requirements:

Your choice of written paper or narrated presentation. *** I am Choosing to do a written paper***
If you choose a written paper:
APA format required (title page, citations, reference page)
7-9 pages (900-1000 words minimum)
If you choose a narrated presentation:
Notes are required so I am able to assess your argument.
Citations and a reference page are required.
12-15 slides minimum
Due by 11:59 p.m. Monday CT
Submit your paper as a Word document and/or PPT in the Assignment 5.2 link above

Only large organizations need to have a strategic plan

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