MGMT 550 Week 3 (Assignment & Discussions)

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MGMT 550 Week 3 Assignment: Comparison Report; Analysis of Dunkin’ Donuts & Krispy Kreme Doughnuts

Comparison Report. Write a 3 to 4 page report comparing the communication strategies of the Facebook pages of two of the following companies: →McDonald’s, Burger King →J C Penney, Kohl’s →Dunkin’ Donuts, Krispy Kreme Doughnuts →Pepsi Max, Coca-Cola Zero →Target, Wal-Mart →Amazon, Barnes & Noble

Suggested Format: This week you will write a compare and contrast report. Your paper should discuss each of the companies and then discuss their similarities and differences. When looking at each company’s Facebook page, use the same criteria to evaluate each of them, which will assist with the compare and contrast evaluation. Your paper should have at least 3 to 4 pages of body text plus the title page and reference page.

Include the following sections →Title Page →Introduction →Discuss the first company →Discuss the second company →Compare and contrast the two companies →Conclusion →References

MGMT 550 Week 3 (Assignment & Discussions)

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MGMT 550 Week 3 Discussion Question 1

What form of ice cream do you like?
Which flavor of ice cream is your favorite?
Which flavor of ice cream is your least favorite?
What is your favorite ice cream brand?
What factors do you take into consideration while buying your brand of ice cream? Please rank accordingly (as 1 being least preferred, 3 being neutral and 5 being most preferred.)

MGMT 550 Week 3 Discussion Question 2

This week we will learn how to create a report or proposal. Let’s start our discussions by looking at the different ways to organize a report. Reports are often organized by time, location, and/or importance. In your own words, discuss one of these report organization methods. Provide a detailed example of a report topic for which this method would work well. Show how you would organize this report.

What are the most challenging types of reports for you to write? Which types of reports come easily to you? Why do you think this is the case?